CAMPAIGN ASSISTANT MANAGER job from Dialog Axiata PLC in Colombo, Sri Lanka

Saturday 2nd, May 2020

Dialog Axiata PLC

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Colombo

Full-Time

Business Management Project Management / Event / Program Management Sales and Marketing / Business Development Telecommunications

The Job
 
•   Responsible for Customer Value Management and Customer Segmentation.
•   Key player in company revenue driving function, responsible for sizeable amount of company’s
revenue contribution
•   Responsible for driving Innovation and Initiatives based on Customer & Market Insights,
Analysis and Data trends
•   Driving Digital Communication Strategies (APP, Social Media, emails, Online campaigns) for
various products and targeted segments.
•   Developing and deploying customer usage and retentions strategies to maximize customer
value as well as life through customer analytics.
•   Responsible for continuous improvement on customer life cycle and understanding the
customer and competitor changes by providing the right strategies.
•   Responsible for churn prevention by providing offer centric driven campaigns.
•   Develop cross and up sell campaign to drive leads / prospects and predictive models .
•   Conducting post campaign analysis.
•   Manage 360-degree BTL and digital channel communication campaigns.
•   Closely work with research teams to test propositions / concepts and post launch tracks.
 
The Person
 
•   Should possess a Degree in Management / Marketing / Statistics or Finance from a recognized
university or institute. 
•   Minimum of 5+years of work experience in a similar capacity.
•   Posses excellent analytical / problem solving / time management and negotiation skills.
•   Must have sound knowledge in advanced MS office and good to have SQL knowledge.
•   Team Management 
 
 

Skills required

communication skills.

Team Management

MS office and good to have SQL knowledge.

analytical / problem solving / time management and negotiation

work as a team