Senior Manager - Social and Digital Media job from ODEL in Colombo, Sri Lanka

Wednesday 14th, July 2021

ODEL

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Colombo

Full-Time

Business Management Media / Advertising / Communication / Design Sales and Marketing / Business Development

ODEL PLC, a fully owned subsidiary of Softlogic Holdings PLC, since its inception, has been the leading

fashion-forward and trendsetting department store brand in the country. With 30 years of expertise as a premier fashion and lifestyle brand, the company revolves around a simple, yet winning philosophy: a relentless search for the highest quality products and services across the globe, coupled with a superior customer service that ensures a uniquely memorable shopping experience to the customer. ODEL is the custodian of a range of premier brands, spanning from fashion to lifestyle,

as well as the home to a range of beloved homegrown brands. ODEL continuously evolves to offer customers new experiences, new brand additions, insightful and fashion-savvy campaigns that help keep the brand at the foremost of fashion and lifestyle to both local audiences and tourists who patronize the store.

ARE YOU A CREATIVE, INNOVATIVE, DIGITAL NATIVE WITH A PASSION FOR FASHION? DO YOU HAVE AN EYE FOR STYLE AND A FLAIR FOR THE WRITTEN WORD?

THEN THIS OPPORTUNITY IS FOR YOU!

JOB PROFILE

Establish overall social and digital media strategy for the brand and manage the timely execution of the same
Manage all social and digital media platforms for the brand, by ensuring timely delivery of content and strategic,
ROI driven advertising campaigns
Respond to customer inquiries and offer a positive customer experience
Assist the branding team with the digital execution of branding initiatives
Create mood boards, manage and coordinate fashion photoshoots for the brands under the ODEL umbrella
Managing costs related to all social/ digital media marketing activities
Offering analytical insights and regular reports on the performance of digital marketing campaigns

CANDIDATE PROFILE

A Degree / Professional qualification in Marketing/ Digital Marketing or a similar specialization
Minimum 2 years of experience in a similar role
Proven experience in running paid ad campaigns on Facebook, Instagram, Google ad platforms and LinkedIn
Experience in SEO / SEM mechanisms
Strong content writing skills
Google search ads, display ads and analytics certification preferred
Facebook blueprint certification preferred
Experience in organizing and managing fashion photoshoots

Skills required

Good team player skills

Strong content writing skills

Experience in SEO / SEM mechanisms

Excellent written and verbal communication skills in English